Boost
Definition: The option to pay social media platforms to increase the reach of an existing post to followers or a targeted audience.
Related terms
Internet Platform
A digital service that facilitates communication between two or more online users.
Content Strategy
The planning and implementation of digital content to work towards a uniform end, including creation and distribution of content for digital marketing campaigns. Developing a…
CTR (Click-Through Rate)
The ratio of users who click on a specific link to the number of total users who view a page, email, or advertisement.
Hashtag
A word or phrase introduced by the symbol that categorizes and shows the topic of a message on social media. AngkorSunrise is a popular hashtag for sharing nostalgic content on…
Social Media Platform
A technology that allows people and businesses to interact together online, examples include Facebook, Instagram, LinkedIn, Reddit, Tiktok, and Twitter.
Ad Schedule
A feature that determines when your ads will show, allowing you to specify the day of the week and time of day for ad display.