Image Ad
Definition: An ad that uses a single static image combined with primary text, a headline, and an optional description.
Related terms
Branded Hashtags
A special hashtag associated with a specific brand, used to inspire people to include the brand in their conversations on social media platforms.
Hashtag
A word or phrase introduced by the symbol that categorizes and shows the topic of a message on social media. AngkorSunrise is a popular hashtag for sharing nostalgic content on…
CTR (Click-Through Rate)
The ratio of users who click on a specific link to the number of total users who view a page, email, or advertisement.
Analytics
The systematic computational analysis of data or statistics, often used to measure the performance of a website or marketing campaign.
Content Strategy
The planning and implementation of digital content to work towards a uniform end, including creation and distribution of content for digital marketing campaigns. Developing a…
Social Network
A dedicated website or other application that enables users to communicate with each other by posting information, comments, messages, images, etc.