Social Trends
Definition: A subject or style of content that experiences a surge in popularity on social media.
Related terms
Organic Reach
A measurement of how many Facebook users saw a post without paid promotion or boosting.
Hashtag
A word or phrase introduced by the symbol that categorizes and shows the topic of a message on social media. AngkorSunrise is a popular hashtag for sharing nostalgic content on…
Branded Hashtags
A special hashtag associated with a specific brand, used to inspire people to include the brand in their conversations on social media platforms.
CPA (Cost per Acquisition)
A pricing model that charges only when leads, sales, or conversions are generated, measuring the cost of acquiring one paying customer. A company pays $20 for each new customer…
Social Network
A dedicated website or other application that enables users to communicate with each other by posting information, comments, messages, images, etc.
Comment
A form of engagement in which a user replies to a social media post.