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Digital Marketing

Inbound Marketing

Definition: A marketing strategy that focuses on attracting customers through content and interactions that are relevant and helpful, rather than interruptive.

Related terms

Digital Marketing

Image Ad

An ad that uses a single static image combined with primary text, a headline, and an optional description.

Digital Marketing

History of Hashtags

The hashtag symbol, , was initially used as a way to group posts or pictures by category, phrase, or theme on social media, primarily on platforms like Instagram and Twitter. The…

Digital Marketing

Social Media Platform

A technology that allows people and businesses to interact together online, examples include Facebook, Instagram, LinkedIn, Reddit, Tiktok, and Twitter.

Digital Marketing

Shareable Content

Content that spreads across the Internet as audiences connect and resonate with a topic, idea, or story, and click to share it with their friends and followers.

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