Applebot-Extended
Apple’s equivalent, governing whether your content feeds Apple Intelligence. Ordinary Applebot, which powers Siri and Spotlight, is controlled separately.
Related terms
AI Citation
When an assistant names your website as the source of something it said, usually with a link. A citation is the AI-era equivalent of a first-page ranking — it is the thing worth competing for.
AI Content Detection
Tools that claim to identify AI-written text. Unreliable in both directions, and worth knowing about mainly because somebody may point one at your content and draw a confident wrong conclusion.
Digital Twin
A working model of something real — a building, a supply chain — kept in step with it using live data, so changes can be tested before they are made for real.
Review Schema
Markup for ratings and reviews, including who wrote them. It feeds the star ratings in search results, and gives an assistant something concrete to cite about your reputation.
Explainability
How well a system can show why it reached a decision. It matters most where the decision affects somebody — a loan, a diagnosis, a job application — and “the model said so” is not an answer.
Generative AI
AI that produces something new — text, images, code, audio — rather than only classifying or predicting. The generative part is why it can write an answer about your business instead of just linking to it.

