Social Network
Definition: A dedicated website or other application that enables users to communicate with each other by posting information, comments, messages, images, etc.
Related terms
Social Media Slang
Internet shorthand where acronyms represent short phrases used when communicating on social media. LOL (Laugh Out Loud), TBT (ThrowBack Thursday), TBH (to be honest).
CPA (Cost per Acquisition)
A pricing model that charges only when leads, sales, or conversions are generated, measuring the cost of acquiring one paying customer. A company pays $20 for each new customer…
Importance of Hashtags
Hashtags are essential for increasing post visibility, reaching a wider audience, and categorizing content on social media platforms. Relevant hashtags can increase post…
PPC (Pay-Per-Click)
An online advertising model in which advertisers pay a fee each time their ad is clicked, commonly used in search engine advertising.
Ad Schedule
A feature that determines when your ads will show, allowing you to specify the day of the week and time of day for ad display.
Social Media Content
Anything that an individual or business posts or shares on social media platforms, such as text updates, article shares, photos, videos, and more.

