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Website & SEO

Call to Action (CTA)

Definition: A call to action is a prompt on a website that encourages the user to take a specific action, such as signing up for a newsletter, making a purchase, or contacting the company.

Related terms

Website & SEO

Normalization

Normalization is the process of organizing the data in a database to reduce redundancy and improve data integrity. It involves structuring the database schema to minimize data…

Website & SEO

Keyword Research

The practice of finding and analyzing search terms that people enter into search engines with the goal of using that data for a specific purpose, often for SEO or content…

Website & SEO

Viewports

The frame through which a user views a webpage, such as the browser window on a phone or desktop. Viewports adapt website content to different screen sizes and devices.

Website & SEO

Featured Snippet

A selected search result that appears at the top of the organic search results, providing concise answers to user queries. A featured snippet answering a question with a brief…

Website & SEO

Sitemap

A sitemap is a file that shows all the pages, images, videos, and other information on your website. It’s like a map of everything on your website, including where they are, how…

Website & SEO

Canonical Tag

An HTML tag that specifies the preferred version of a web page when there are multiple versions with similar content to avoid duplicate content issues. <link rel="canonical"…

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